As a potential four-season destination resort, the ski product at Mt. Mackenzie will offer 6,000 vertical feet of skiing, more than any resort in North America, as well as lodging for 15,000 guests. Recognizing that the new resort will compete with other regional facilities SE GROUP was asked to prepare a skier visitation impact analysis for submittal to the British Columbia government. The study focused on analyzing skier visit trends for the province and projection of visitation for the new resort, looking at short and long-term impacts to competitor resorts in the marketplace. The project is now moving towards the first phase of development.
